Mapbox & Webflow: HLabs creates a new interactive map collaboration to enhance listicles for Time Out and The Telegraph.

Insights
HLabs creates a new no-code product using Mapbox and Webflow's CMS to enhance interactive maps for Time Out and The Telegraph.
21st October 2023
5 min read
Hannah Springett, HLabs CEO & Founder
Mapbox x Webflow
Mapbox x Webflow intergration on Time Out and Mr Black brand partnership page.
At HLabs, we're thrilled to introduce our latest no-code creation. Mapbox API seamlessly mixed with the versatility of Webflow's CMS, all packaged up and hosted on our client’s site. This new collaboration of technologies allowed HLabs to plot over 100 pins across a bespoke 3D map in just three weeks.

Take a look!

Why use interactive maps?

Interactive maps are a dynamic addition to websites, providing a range of benefits that go beyond static counterparts. Here's a summary of why they're a fantastic choice:

  • Enhanced user engagement: Interactive maps captivate users, making their journey on your website more enjoyable and immersive.
  • Personalisation: Users can tailor their map experience, zooming in, panning, and selecting the data they wish to see, resulting in a more personalised visit.
  • Real-time data: Keep your audience informed with real-time data, from live traffic updates to weather information, ensuring your site remains relevant and up to date.
  • Interactivity: With clickable markers, tooltips, and overlays, you can convey additional information, fostering interaction and engagement with your audience.
  • Data visualisation: Complex information becomes more accessible through the visual representation of geographic relationships and patterns, aiding comprehension.
  • Geospatial functionality: Interactive maps often integrate location-based services, offering functions like routing, geocoding, and directions, adding a layer of utility to your website.
  • Improved user experience: Ultimately, interactive maps elevate the overall user experience, making your site more informative, dynamic, and user-friendly. Users are more likely to engage and return to a site that offers this kind of interactivity.

Incorporating interactive maps on your website can make it stand out and provide users with a richer and more engaging experience. These maps have the potential to transform the way you present information, making it more accessible and engaging.

What can you customise?

First of all we can discuss what type of user experience you wish the user to have. We decided to produce two types of interactive map: One clickable to handle up to 100 locations, through Webflow's back end CMS, and secondly, a scrolling, shorter listicle format, that can house up to 10 locations. They both use similar animations when transitioning between locations but work quite differently on mobile so give both a try!

The maps themselves we can customise everything in Mapbox's studio from map relief, labelling fonts to the colours used. You can see from the two examples shared in this article both look completely different! We customised further functionality for The Telegraph on their campaign for Saga Cruises. Here we added a zoomed out image graphic on top of the map and added an additional gallery widget to showcase more imagery.

View Saga Cruises scrolling example

"One of the best bits of my job is spotting opportunities with new tech that our publishing clients will snap up. Watch this space, more maps are on the way!" Hannah Springett, CEO & Founder of HLabs

What is Mapbox?

Mapbox is a versatile mapping and location data platform used for creating custom maps and integrating them into applications. It provides tools and APIs for developers to build interactive, location-based experiences. Mapbox offers geospatial services, map design tools, and navigation capabilities, making it popular in various industries, including web and mobile applications.

Visit Mapbox.com

What is Webflow?

Webflow is a user-friendly web design and development platform that enables users to create custom websites without extensive coding. It offers a visual design interface, powerful CMS, and hosting services, making it a valuable tool for designing and launching responsive websites efficiently. At HLabs, we've been enterprise partners of Webflow for the last two years. We're excited to see the continued developments that Webflow are launching.

View our Webflow partnership page